White Label Shopify SEO – Top White Label Shopify SEO Company

White Label Shopify SEO refers to SEO (Search Engine Optimization) services specifically tailored for Shopify stores that are provided by a third-party agency or consultant on a white label basis.

By using white label Shopify SEO, store owners can offer premium SEO services to their clients without having to hire an in-house SEO team. The white label SEO provider does all the SEO work, while the store owner can brand and price the services as they wish under their own company name.

As an ecommerce entrepreneur or Shopify agency, your clients demand the very best in search engine optimization to drive more traffic, sales, and revenue from their online stores. However, building an in-house Shopify SEO team can be costly and time-consuming.

This is where our top-rated white label Shopify SEO services come in. With our unbeatable expertise in Shopify’s platform and advanced SEO strategies, you can trust us to optimize your clients’ stores, be it technical SEO, on-page SEO, content marketing, link building, and more.

You can rebrand our work as your own and provide premium Shopify SEO as a value-added service for your clients.

Key Benefits of Our
White Label Shopify SEO

Last but not least, Private Blog Networks (PBNs) are a contentious SEO tactic that entails developing a network of related websites purely for the function of generating backlinks and gaming search engine results. While PBNs have several benefits, such as the ability to monitor connection quality and the

  1. Results-driven approach by our Shopify SEO experts.
  2. Complete white labeling which allows you to make it your own with zero content restrictions.
  3. We handle everything from audits to implementations for a seamless experience.
  4. Get in-depth white label reports you can share directly with end clients.
  5. Whether it is one Shopify store or 100, we can support agencies of any size.
  6. We provide training, resources, and dedicated support to grow your Shopify SEO capabilities.

Top 5 White Label Shopify SEO Company

Top agencies have established track records of delivering successful Shopify SEO campaigns that drive measurable increases in organic traffic, rankings, and revenues for their partners’ clients. By working with a top 5 white label Shopify SEO company, you can consistently provide expert-level SEO to your Shopify clients without the overhead of an in-house team.



Highground is a premier white label Shopify SEO provider trusted by marketing agencies and ecommerce brands around the world. Their team of seasoned Shopify experts delivers fully-managed SEO campaigns tailored to the unique needs of Shopify merchants.

From technical audits to content optimization to custom link building, Highground’s white label services cover every aspect of driving more organic traffic and revenue.

Bear North Digital

Bear North Digital specializes in comprehensive white label Shopify SEO solutions for agencies looking to scale their service offerings.

Their Shopify SEO services include site migrations, page speed optimizations, structured data implementations, and advanced keyword research/targeting. Bear North is known for thorough project management, detailed reporting, and helping partners establish long-term SEO strategies.

Coalition Technologies

This award-winning white label SEO company has extensive experience optimizing high-growth Shopify stores across a variety of niches.

Coalition’s white label Shopify SEO campaigns focus on revenue-driven tactics like product schema markup, conversion rate optimization, Amazon/Google Shopping feeds, and more. Partners rave about their creativity, communication, and ability to get measurable results.

White Cap SEO

For turnkey Shopify SEO outsourcing, White Cap SEO delivers unmatched quality and value. Their white label services span technical optimizations, on-page refinements, blog content creation, link acquisition campaigns, and more.

White Cap is praised for seamless order/project management, transparent pricing models, and dedication to excellent customer service.


SEOreseller offers fully managed and affordable white label Shopify SEO packages designed for agencies of all sizes. Their team handles everything from initial SEO audits to ongoing content marketing and outreach. Partners get access to premium reporting dashboards, dedicated account managers, and comprehensive training to resell SEO services successfully.

What Is White Label Shopify SEO and How Does It Work?

White Label Shopify SEO refers to SEO services specifically tailored for Shopify stores that are provided by a third-party agency or consultant on a white label basis

The term “white label” means the SEO services are unbranded and the agency providing the SEO work is the one doing the job from behind the scenes. This then allows the Shopify store owner to re-sell or rebrand the services as their own. By using white label Shopify SEO, store owners can offer premium SEO services to their clients without having to hire an in-house SEO team.

Shopify SEO services include optimization strategies and tactics used to help improve a Shopify store’s rankings in search engines like Google for relevant keywords related to their products/services. It includes on-page optimization, technical SEO, content optimization, link building, and other SEO best practices specifically for the Shopify platform.

Why Should You Use White Label Shopify SEO Services?

Here are some key reasons why you should consider using white label Shopify SEO services

  1. Access to specialized experts who are dedicated solely to mastering the intricacies of optimizing Shopify stores for search engines.
  2. Fully managed service because you can outsource all aspects of SEO to the white label provider which saves you from having to build an entire in-house team.
  3. Scalable resources since white label SEO companies have the staff and capacity to scale services up or down based on your needs and number of clients, thus allowing you to take on more projects.
  4. You can focus on your core business by outsourcing.
  5. Faster turnaround when you engage an experienced white label partner.
  6. Cost-effective because outsourcing allows you to provide premium services without the overhead.
  7. Allows you to provide more valuable, revenue-driving services for your ecommerce clients under your own brand.
  8. Reliable support for your SEO service delivery.

What Does a White Label Shopify SEO
Provider Do For You?

Aside from providing you with quality Shopify SEO services from behind the scenes, here are some other things that a white label Shopify SEO provider can do for you

Structural Analysis

The SEO agency can conduct a comprehensive technical audit to identify any structural issues affecting your Shopify store’s crawlability and indexability by search engines. This includes reviews of URL structures, sitemap configurations, redirect implementations, robot.txt files, and more.

Meta Tags Optimized

They can optimize all critical on-page elements like title tags, meta descriptions, header tags, image alt text, etc. across key areas like the homepage, category pages, product pages, blog content, and more for maximum search visibility.

Ecommerce Keyword Research

The SEO team can apply professional keyword research tools and ecommerce expertise to identify the best targeted keywords for your products/services based on search volume, buyer intent, and competition levels.

Keywords optimized for each page type of user intent

They’ll strategically map out the priority keywords and optimize the appropriate content for each type of page (homepage, PLPs, PDPs, blog, etc) based on the targeted search intent behind those queries.

Content Marketing Strategies

A content plan will be created to produce SEO-optimized blogs, product descriptions, buying guides, and other content assets that engage customers and target keywords.

Internal Links recommendations

The linking architecture and strategic internal linking pathways between your most important pages will be analyzed and optimized for improved crawlability and keyword associations.

Duplicate Content checks

The provider will identify and resolve any duplicate/thin content issues that could be hampering your store’s ability to rank well or get properly indexed and cached.

Optimizations for Product Pages and Collections Pages

Beyond content, they will also help to optimize other crucial ecommerce SEO areas like product schema markup, image compression, video listings, product reviews integration, product filters, and more.

Monthly SEO Reporting, Check-ins, & More

The agency should also present you with comprehensive monthly reports tracking progress across key metrics like keyword rankings, organic traffic, top landing pages, and conversions. They will also maintain open communications with regular calls/check-ins to discuss results, get input, and prioritize tasks.

What to Look for in a White Label Shopify SEO Agency?

It’s important to remember that using PBNs can seriously harm your website’s SEO and is strongly discouraged by search engines. It’s generally advised to concentrate on creating high-quality backlinks by moral and sustainable methods, such as producing worthwhile content, communicating with your target audience, and cultivating real connections with other trustworthy websites.

What to Look ForDescription
Shopify SpecializationThe agency should specialize solely in Shopify SEO, not general SEO.
Dedicated Shopify TeamThey should have a team dedicated to Shopify projects, not just one or two generalists.
Customized StrategiesThe provider should take a custom approach for each client, not a one-size-fits-all method.
Comprehensive ServicesFind an agency offering comprehensive SEO services – technical, on-page, content, links, CRO, etc.
Advanced SEO TechniquesThey should utilize advanced tactics like semantic SEO, Core Web Vitals, E-A-T, and more.
Robust ReportingLook for in-depth SEO reporting dashboards with transparent data on all metrics.
Seamless White LabelingAll work, documentation, and reporting should be completely unbranded.
Excellent CommunicationThe agency should have great processes for updates, collaboration tools, and responsiveness.
Scalable ResourcesEnsure they can scale services up/down seamlessly as your client volumes change.
Fair, Transparent PricingPricing should be clear and competitive with no hidden fees.
Verifiable Case StudiesRequest case studies or references that can vouch for their Shopify SEO results.

Best White Labeled Shopify SEO Plugin

Choosing the best white labeled Shopify SEO plugin depends on your specific requirements and compatibility with your Shopify store’s setup. However, some popular options known for their effectiveness and user-friendly features include


Yoast SEO

  • One of the most popular SEO plugins overall, Yoast SEO provides guidance on optimizing titles, meta descriptions, content analysis, and more.
  • It offers a white label version that agencies/developers can rebrand.
  • Helps with on-page SEO, but doesn’t cover technical SEO needs.

SearchPie SEO & Speed optimize

  • Comprehensive white label Shopify app covering on-page SEO, technical optimizations, speed enhancements, reports, and AI writing assistance.
  • Includes automated image compression, lazy loading, structured data, and site audit functionality.
  • Designed specifically for Shopify stores with rebranding capabilities.

Sherpas: Smart SEO

  • Smart AI-powered Shopify app providing automated SEO audits, recommendations, monitoring, and optimizations.
  • White label edition allows agencies to rebrand reports and the app interface.
  • Focuses more on automated optimization rather than manual customization.


  • Built exclusively for Shopify, Booster helps optimize titles, meta tags, sitemaps, JSON-LD schemas, and compresses images.
  • White labeling available to resell the app as your own service.
  • Strong focus on boosting page speeds and Core Web Vitals.

Tiny SEO Image optimizer, Speed

  • As the name implies, this app specializes in AI-powered image compression and lazy loading for faster site speeds.
  • Includes a white label option to brand the dashboard and reports.
  • Best used in conjunction with other plugins for more comprehensive SEO.

White label Shopify SEO Services Pricing

Generally, the prices for these services may vary based on the provider, client requirements, project scope, and any additional services included. It’s essential to schedule a consultation with the specific white label Shopify SEO service provider for accurate pricing information tailored to your budget and needs.

Service PackageFeatures IncludedPricing Model
StarterBasic SEO AuditMonthly Subscription
On-Page Optimization
Keyword Research
Content Optimization
Technical SEO
Basic Reporting
StandardComprehensive SEO AuditPay-Per-Project
On-Page and Off-Page Optimization
Advanced Keyword Research
Content Creation and Optimization
Technical SEO and Website Audit
Custom Reporting
PremiumCustomized SEO StrategyPerformance-Based (Revenue Sharing)
Advanced On-Page and Off-Page Optimization
In-Depth Keyword Analysis
High-Quality Content Creation and Marketing
Ongoing Technical SEO Support
ROI-Driven Reporting

Schedule A White label Shopify SEO Consultation With Highground.asia To Get More Information About Our White label Shopify SEO Services!

Ready to elevate your Shopify store’s SEO game? Schedule a personalized consultation with Highground.asia today and unlock the potential for increased traffic, better rankings, and higher sales!


When it comes to seeing results from white label Shopify SEO services, there is no one-size-fits-all timeframe, as it depends on several factors

  1. Site’s current state and issues
  2. Competitiveness of keywords targeted
  3. Scope of optimizations implemented
  4. Overall site authority and age
  5. Frequency of optimizations

In general, many Shopify SEO experts suggest:

  1. 3-6 months to see initial traction for easy opportunities
  2. 6-12 months for more competitive terms with a comprehensive SEO program
  3. 12+ months for highly competitive product/service markets

No, Shopify itself does not directly offer SEO services. Shopify is an e-commerce platform that provides software and hosting for online stores.

While Shopify does have some built-in SEO features and recommendations for merchants to optimize their stores, it does not employ SEO specialists or provide comprehensive SEO campaign management services.

Some of the SEO functionality Shopify includes:

  1. Editable title tags, meta descriptions, alt text for images
  2. Auto-generated sitemaps and robots.txt files
  3. Search engine friendly URL structures
  4. Ability to edit H1/header tags
  5. Integration with Google Analytics
  6. Apps/plugins for basic keyword optimization

However, these are relatively basic features. For more advanced, full-service SEO campaigns tailored to improving search visibility and rankings, Shopify merchants often need to hire third-party SEO agencies, and consultants or use white label SEO services.

A white label Shopify SEO agency stays current with search engine algorithm changes:

  1. Monitoring official search engine blogs, social accounts, conferences, and patent filings
  2. Analyzing real-world ranking/traffic data across client portfolio pre and post updates
  3. Studying updated search quality rater guidelines for insight into new priorities
  4. Running controlled SEO experiments and testing on staging sites
  5. Attending respected industry conferences and webinars led by expert speakers
  6. Active participation in SEO community forums, discussion groups, and podcasts
  7. Leveraging algorithm update tracking and insights from our SEO data platforms
  8. Continuously refining our processes based on gathered insights and findings

No, it’s not particularly hard to get good SEO with a Shopify site if the proper optimization strategies are implemented.

With the right SEO partner/agency experienced in Shopify’s platform, features, and best practices, it’s very possible to achieve excellent organic search visibility and consistent traffic growth over time.

The challenges are not unique to Shopify versus other platforms. Like any website, it takes a cohesive on-page, technical, and off-page SEO strategy to rise above the competition in search results.

Although Shopify can provide a fast, SEO-friendly foundation for ecommerce sites, you will still need professional, dedicated Shopify SEO experts to maximize that potential.