ONPAGE AUDIT

Research on technical SEO, crawl analysis, pillar and silo, H tags, schema and website speed

CONTENT AUDIT

Topical relevance score, entity score, search intent, content readability, content usefulness score, E-A-T

LINK AUDIT

Analyze backlinks profile for TrustFlow, Domain authority, traffic, and topic relevancy

1. INITIAL REVIEW OF THE WEBSITE

  • Check for any technical issues or errors that could affect the website’s visibility and performance
  • Verify that the website is being indexed by search engines
  • Review the website’s structure and navigation to ensure that it is easy for users and search engines to understand and navigate

2. KEYWORD RESEARCH AND ANALYSIS

  • Identify the target keywords and phrases that the website should be optimized for
  • Analyze the website’s current keyword usage and determine if it is effectively targeting the right keywords
  • Research and identify any new keywords or phrases that the website should be targeting

3. ONPAGE AND WEB STRUCTURE ANALYSIS

  • Review and optimize the website’s titles, headings, and meta tags to ensure they are relevant and properly formatted
  • Check for and fix any broken links or errors in the website’s internal linking structure
  • Review and optimize the website’s content to ensure it is high quality and relevant to the target keywords

4. LINK BUILDING ANALYSIS

  • Analyze the website’s backlink profile to identify any low-quality or spammy links that could be hurting the website’s performance
  • Research and identify opportunities for building high-quality backlinks from reputable sources

5. MOBILE AUDIT

  • Verify that the website is mobile-friendly and provides a good user experience on mobile devices
  • Review the website’s loading speed and performance on mobile devices

6. LOCAL SEO

  • If the website is targeting a local audience, review and optimize the website’s local citations and listings to ensure they are accurate and consistent

7. TRAFFIC & PERFORMANCE ANALYSIS

  • Use tools such as Google Analytics to analyze the website’s traffic, sources of traffic, and conversion rates
  • Identify any areas of the website that may be underperforming and suggest improvements
  • Google search console to find what are the keywords opportunity to optimise
  • Use CRO Tools like BrewingHot to optimise user behaviour

6. CREATE A FULL SEO PLAN

  • Based on the findings of the SEO audit, create a plan of action to address any issues and opportunities identified during the audit. This may include updating the website’s content, improving its technical performance, or building high-quality backlinks.